YETI’s Hopper® Soft Cooler was the first soft cooler they ever brought to the market. Making a big splash for anglers, boaters, or anyone who wants to take ice-cold drinks without hauling a heavy, hard cooler. The Hopper® M30 Tote Soft Cooler is the latest evolution of that iconic series. The most notable update is the Magshield™ closure which uses powerful magnetic to create a cold-holding seal. This is still the tough-as-nails soft cooler of the past, with tough DryHide™ fabric that doesn’t flinch in the face of water, abrasions, or punctures.. Haul it to the beach, the lake, or wherever else you want to comfortably bring 42 cans of your favorite beverage—and plan to haul home leftovers afterwards. Leak-resistant, puncture-resistant, temp-holding king
